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Trusted by teams at
Webflow is excited to welcome you to our Template Services Beta as a Service Provider! In this document, you’ll find:
1. An introduction to Template Services
2. Requirements for participating in the beta
3. Guidelines and expectations for your services
Webflow Template Services is a new service for customers who want to purchase a template and hire a professional to help customize it. Customers will generally have low budgets (~$300 – $2,000 USD) and will typically be looking for help with simple changes such as adjusting styling, adding content, etc.
We will onboard you to Webflow's Calendly system (you will not have to pay any Calendly subscription), and customers will be able to schedule calls with you via the Calendly booking page.
Note that customers do not pick a specific provider; rather, they choose the time slot for their call, and we use a "round robin" booking system to match them automatically with a provider who is available at that time. The round-robin system also attempts to distribute leads evenly across providers.
You will be able to control your availability, so customers can only book times that work for you. You can also fully pause your availability at any time. Instructions for managing your availability will be included in your onboarding instructions.
When booking their call, customers will provide information about their goals for the project, their budget, and the template they want to start with (if they have chosen one already).
After they schedule an event, you will see a new event appear on your calendar titled "Webflow Template Services Intro Call." You will also receive the client's contact information and their project details that they submitted in the form.
Though everyone is different, many leads from Webflow Template Services will be:
1. Building a site for their small business
2. Leaders or owners of their businesses
3. Budget conscious
4. Limited in their ability to build with Webflow
In order to participate in the Webflow Template Services program, you must meet the following requirements:
Though leads will be sent reminders before their intro call, some will inevitably cancel or no-show.
While most leads will have a template in mind going into the call, not everyone will have chosen one. If this is the case, we ask that you help them choose a template that will fit their needs. You are welcome to recommend your own templates (if you have published any) as long as they are a strong fit for the lead’s project.
The price you charge for each project is up to you. However, we do recommend that you aim to keep the cost of your services below $2000 for basic sites without extended functionality.
Many leads in this program will have small budgets, and in these cases you may need to limit the scope of your services in a way that will allow you to meet their budget needs.
We understand that some leads will not have the budget to fund the scope of the project they want you to build. In cases where you cannot come to an agreement with a lead, we ask that you point them toward Webflow Expert matchmaking, where they can input their budget constraints and project details before being matched with an expert.
To ensure a positive experience for customers in the Template Services program, it is crucial that service providers reliably attend the calls that customers have booked.
If you're no longer able to attend a call at the scheduled time, we ask that you reach out to the lead via email and request that they reschedule the call through the link in the Calendly confirmation email. Asking a client to reschedule a call is not considered a no-show. A no-show is only recorded if a call takes place and you fail to attend.
Multiple no-shows by a service provider can impact your participation in the program:
Please note that if you are removed from the program due to violations of our no-show policy, you may apply to be reinstated to the program after 6 months. However, re-acceptance into the program is not guaranteed.
Please note that, in addition to the terms described in the "No-shows by service providers" section of these guidelines, Webflow also reserves the right to remove service providers from the Template Services program for any behavior which has a significant negative effect on the program or the client experience.
Please submit the form below to certify that you have read the above information and will comply with the Template Services terms and guidelines.
After submitting the form below, you will be redirected to the onboarding instructions, which will explain how to get started!