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Make your fashion statement with Whiteday, a template we created for every modern clothing and luxury fashion brand website. An impactful way to showcase products to the world.

Fashion & Retail Webflow Template

Building a modern online store shouldn’t be complicated, especially when you have the right tools. This Retail & Fashion Webflow Template is perfect for creating a stylish and high-performing eCommerce website for clothing stores, accessories brands, and luxury fashion retailers.

Whiteday combines bold typography, eye-catching animations, and large product layouts to make your fashion store look premium and stand out. Whether you’re launching a boutique, a lookbook, or an elegant retail brand website, this template gives you the creative freedom to design your store your way — without coding.

Webflow’s visual editor gives fashion retailers full control to update products, change images, and adjust layouts without external help. Select the template, upload your products, and your online store is ready to go live.

Key Features of Retail & Fashion Webflow Template:

  • Modern and Niche-Focused Fashion Store Design: Built for retail, boutiques, accessories shops, and luxury brands, with layouts that beautifully showcase products and collections.
  • High-Performance Webflow Template: Achieves a performance score of 97/100 for smooth product browsing and fast checkout experiences.
  • SEO-Optimized eCommerce Website: With a 100/100 SEO score, the template helps your online store rank for fashion, retail, and accessories keywords.
  • Fully Responsive Store Layout: Ensures a flawless shopping experience on desktop, tablet, and mobile devices.
  • Pre-Built Shop & Product Pages: Includes ready-to-use layouts for shop listings, product details, and about pages to launch faster.
  • Easy-to-Understand Class Names: Simplifies customizations for store owners and creative teams.
  • Free Design Assets: Includes icons, fonts, and imagery perfect for fashion and retail brands, helping you save on design costs.
  • Interactive Animations: Smooth hover effects and dynamic transitions enhance the browsing and product viewing experience.

Pages Included in Retail & Fashion Webflow Template:

  • Home
  • Home 2
  • Shop
  • About Us
  • Blog
  • FAQs
  • Contact Us
  • Privacy Policy
  • Style Guide
  • Instructions
  • Licenses
  • Changelog
  • Error 404
  • Password Protected

Why Choose This Fashion Store Template?

This Webflow shop template is ideal for modern clothing brands, accessories stores, and luxury retailers looking for a bold yet elegant online presence. With its large product imagery, stylish typography, and interactive elements, it helps you create a memorable shopping experience and attract more customers to your fashion business.

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Single Use License

Can only be used by you or one client for one end product. You cannot resell or redistribute this template in its original or modified state.

Free License

This template is free to use in both person and commercial projects. You cannot resell, redistribute, or license this template in its original or modified state.

Webestica supports this template
Designed by Webestica

Questions about this template? Just reach out to the template designer and they will get back to you within 2 business days.

For advanced design guidance, please share your questions in the Webflow Forum or reach out to a Webflow Partner.

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For template support, please check the Support tab.

Is there a template demo available?

Use the Preview in Designer option to make any edits to the template pages and preview how the layout would fit your content. Changes in preview mode won't be saved.

Can templates be used in existing projects?

It isn't possible to apply a template to an already existing project. Instead, you'll need to create a new project based on the Template.

Can templates be exported?

With a Core plan (or higher), you can export sites you build in Webflow, including templates, to host them anywhere you'd like.

How to purchase a template from a legacy team account?

Webflow templates are only available for purchase through Workspaces and legacy individual accounts.

How to remove the CMS functionality from a template?

CMS templates are designed to use the power of the Webflow CMS. It is possible to downgrade to a Basic Site Plan as long as all CMS content is deleted from the project.

Use the View Connections tool to understand where the CMS content is on the site and delete any dynamic listings and CMS content. We also recommend you to check Components and the Collection page Templates.

How to remove the Ecommerce functionality from a template?

Ecommerce templates are designed to use the power of Webflow Ecommerce. It is not possible to remove Ecommerce from a template, however, deleting all Ecommerce Products and Categories from the project, will allow to select a lower Site Plan.

How to remove the Memberships functionality from a template?

Membership templates are designed to use the power of Webflow Membership. It is not possible to remove Memberships from a template.

Subcategory
Fashion & Clothing Store
Fashion & Clothing Store
Jewelry & Accessories Store
Jewelry & Accessories Store
Styles
Features
CMS
Content management system

Customize the built-in database for your project or just add new content.

CMS
CSS Grid

Reposition and resize items anywhere within the grid to produce powerful, responsive layouts — faster and without code.

CMS
Custom 404 page

Custom design for the 404 page of your website

CMS
Ecommerce

Shape your customer's experience and customize everything, from the home page to product page, cart to checkout.

CMS
Forms

Build your lead lists and subscriber base with beautiful forms.

CMS
Interactions

Comes with animations and interactions for additional polish and usability.

CMS
Media lightbox

Showcase high-res photos and videos on a black backdrop.

CMS
Responsive design

Displays perfectly on desktops, tablets, and phones.

CMS
Responsive navigation

Site navigation automatically collapses into a mobile-friendly menu on smaller devices.

CMS
Responsive slider

Display images and text elegantly on every device with our touch-friendly slider.

CMS
Retina ready

All graphics are optimized for devices with high DPI screens.

CMS
Components

Reusable elements you can use across your site. Edit a component and all copies update instantly.

CMS
Web fonts

Uses fonts from Google's Web Font collection.

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Fashion & Clothing Store
Jewelry & Accessories Store