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Purlin — a lead generation website template for roofing contractors, roofers, and exterior remodeling companies.
Purlin is built to do one thing for roofing companies: turn visitors into booked estimates. Built for roofing contractors, roofers, and exterior remodeling and construction businesses that sell on trust.
Built to convert. A sticky header with click-to-call and quote buttons, a trust strip with reviews above the fold, an interactive before/after project slider, services organized by the homeowner's problem, and a quote form that pre-qualifies every lead. 24/7 availability, financing, and workmanship warranty signals are surfaced where homeowners look for them.
Real service pages, not filler. Six service detail pages cover roof repair, roof replacement, roof inspection, storm and hail damage, gutter installation, and commercial roofing. Project case studies, a reviews page, service-area pages with local stats, and a fully written blog covering storm damage and roof insurance claims.
Fast, calm motion. All animation is GSAP — scroll reveals, count-ups, and smooth accordions — GPU-friendly, reduced-motion aware, and documented in a full "How to Edit GSAP Animations" element map on the Instructions page.
Easy to make yours. Variables drive colors, type, and spacing. Components power navs, CTAs, and cards. Five CMS collections (Services, Projects, Reviews, Service Areas, Blog) mean one edit updates every page.
Includes 19 pages: Home, Services + 6 detail pages, Projects + details, Service Areas + details, Reviews, About, Contact, Blog + posts, Instructions, Style Guide, Licenses, Changelog, Privacy, Terms, and a custom 404.
Can only be used by you or one client for one end product. You cannot resell or redistribute this template in its original or modified state.
This template is free to use in both person and commercial projects. You cannot resell, redistribute, or license this template in its original or modified state.
Questions about this template? Just reach out to the template designer and they will get back to you within 2 business days.
For advanced design guidance, please share your questions in the Webflow Forum or reach out to a Webflow Partner.
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Use the Preview in Designer option to make any edits to the template pages and preview how the layout would fit your content. Changes in preview mode won't be saved.
It isn't possible to apply a template to an already existing project. Instead, you'll need to create a new project based on the Template.
With a Core plan (or higher), you can export sites you build in Webflow, including templates, to host them anywhere you'd like.
Webflow templates are only available for purchase through Workspaces and legacy individual accounts.
CMS templates are designed to use the power of the Webflow CMS. It is possible to downgrade to a Basic Site Plan as long as all CMS content is deleted from the project.
Use the View Connections tool to understand where the CMS content is on the site and delete any dynamic listings and CMS content. We also recommend you to check Components and the Collection page Templates.
Ecommerce templates are designed to use the power of Webflow Ecommerce. It is not possible to remove Ecommerce from a template, however, deleting all Ecommerce Products and Categories from the project, will allow to select a lower Site Plan.
Membership templates are designed to use the power of Webflow Membership. It is not possible to remove Memberships from a template.
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Reposition and resize items anywhere within the grid to produce powerful, responsive layouts — faster and without code.
Reusable elements you can use across your site. Edit a component and all copies update instantly.
Customize the built-in database for your project or just add new content.
Custom design for the 404 page of your website
Build your lead lists and subscriber base with beautiful forms.
Comes with GSAP animations and interactions for additional polish and usability.
Comes with animations and interactions for additional polish and usability.
Displays perfectly on desktops, tablets, and phones.
Site navigation automatically collapses into a mobile-friendly menu on smaller devices.
All graphics are optimized for devices with high DPI screens.
Uses fonts from Google's Web Font collection.
