Brandfluencer is an influencer website template with three home pages: one for an influencer marketing agency, one for a creator, and one for an influencer booking marketplace. It includes a creator directory, influencer pages, creator niche pages, campaign case studies and a booking form. Ideal for an influencer, creator, agency or creator marketplace. It is also suitable for a celebrity influencer, influencer agency, brand marketing team, social media influencer, or influencer marketplace looking to connect brands with the right creator. Brandfluencer also supports creators across platforms, including a YouTuber, TikToker, Instagram influencer, Facebook influencer, and Reddit influencer.
Influencer marketing is sold from three different sides, and Brandfluencer is an influencer website template built as three sites in one rather than one site with a spare layout. The influencer agency home page leads on the problem a brand arrives with and on influencer campaign results, making it suitable for an influencer agency focused on brand marketing and social media influencer campaigns. The individual creator home page is a personal brand website template in its own right, written in the first person, with a creator media kit and the collaboration types on offer. It works for a celebrity influencer, YouTuber, TikToker, Instagram influencer, Facebook influencer, or Reddit influencer building a professional online presence. The influencer marketplace home page is a two-sided booking flow: browse verified creators by niche, review a creator profile, and book.
All three share one influencer directory, one set of influencer case studies and one creator booking form, so whichever side you sell from, the influencer roster and creator enquiries stay in one place. It suits influencer marketing agencies, individual creators selling influencer brand partnerships, and operators running a creator booking marketplace or influencer marketplace. Brandfluencer gives every influencer and creator a professional place to showcase their profile, work, niche, campaigns and collaboration options, whether they are a social media influencer, celebrity influencer, YouTuber, TikToker, Instagram influencer, Facebook influencer, or Reddit influencer.
Home page variants
Static pages
CMS collection templates
Section folders
Utility pages
Blog, case study, service, influencer and niche entries are held in Webflow CMS collections. Adding an entry means filling in fields rather than rebuilding a page, and it appears in the relevant listings automatically. For a site that gets updated regularly, this is the part that decides whether it stays current.
The agency, individual and marketplace home pages have different arguments, different sections and different calls to action. Pick the one that matches how you sell and delete the other two, or keep more than one if you serve both sides.
Every influencer gets a profile page, and every niche gets a page grouping the creators in it. A brand looking for beauty or gaming lands on a page for that rather than scrolling one long roster.
Preferred influencer, preferred platform, campaign budget and campaign goal, alongside contact details. You can price the work in one reply instead of four emails.
Each one runs challenge, strategy, execution and outcome rather than a logo and a quote, which is the format a brand marketer is used to reading before committing budget.
Brands that have never run an influencer campaign need the process and the timeline explained before they will commit budget, and that gets a page rather than a paragraph.
It presents creators and takes campaign briefs. It does not track campaign performance, measure reach or engagement, run creator contracts or payouts, or connect to social platform APIs, so follower counts and rates on profiles are fields you maintain rather than live figures. The marketplace home page presents booking as a flow, but there is no online store, no checkout and no creator login, so a booking arrives as an enquiry for you to handle. Advertising disclosure rules for sponsored content are yours to comply with.
Influencers, niches, case studies, services and blog posts are all CMS entries, so roster changes are content edits rather than design work. Choosing which of the three home pages you lead with is a matter of setting one as the home page and removing the others.
If you would rather not do it yourself, our team can customise this template for you, from colour and content changes through to new pages and custom functionality. Request a Webflow template customization quote, or read more about our Webflow customization service.
What are the three home pages?
One for an influencer marketing agency, one for an individual creator, and one for a creator booking marketplace. Each has its own sections and its own call to action.
Do I have to use all three?
No. Set the one that matches your business as the home page and delete the rest. Keep two if you sell to brands and to creators. The 3 variations are there, so you can use any one of those 3. Personal Influencer Website, Influencer Agency Website, Influencer Marketplace Website.
How are creators organised?
As a CMS collection with a page per creator, plus a niche collection so creators can be grouped by category such as beauty, gaming or travel.
Can brands book and pay through the site?
No. The booking form sends you an enquiry with the platform, budget and campaign goal. There is no checkout and no creator login.
Are follower counts and rates on profiles automatic?
No. They are fields you maintain. Nothing connects to the social platforms, so keeping them accurate is your responsibility.
Does it report on campaign performance?
No. Reach, engagement and reporting come from an influencer marketing platform. This presents the roster, the case studies and the offer.
Support and ongoing updates are included. Message us after purchase if you need the Figma file and we will send it over.
Can only be used by you or one client for one end product. You cannot resell or redistribute this template in its original or modified state.
This template is free to use in both person and commercial projects. You cannot resell, redistribute, or license this template in its original or modified state.
Questions about this template? Just reach out to the template designer and they will get back to you within 2 business days.
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Use the Preview in Designer option to make any edits to the template pages and preview how the layout would fit your content. Changes in preview mode won't be saved.
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CMS templates are designed to use the power of the Webflow CMS. It is possible to downgrade to a Basic Site Plan as long as all CMS content is deleted from the project.
Use the View Connections tool to understand where the CMS content is on the site and delete any dynamic listings and CMS content. We also recommend you to check Components and the Collection page Templates.
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